Milind Soman FAVRE-LEUBA’S Friend Of The Brand

Swiss Watch Brand Favre-Leuba has announced India’s Ironman, Milind Soman as a Friend of the Brand.

Soman has taken up some of the biggest challenges including the La Ultra and Ironman Triathlon in Zurich. Then 50 years old Soman covered the triathlon in a remarkable 15 hours and 19 minutes. He also founded Pinkathon, which has emerged as India’s largest ‘women’s only’ running platform to promote women’s health and breast cancer awareness amongst women.

Sporting the latest Raider Harpoon dive watch, Milind Soman said, “It is an absolutely wonderful experience for me to be associated with Favre-Leuba. It is a brand that believes strongly in conquering frontiers, aligning perfectly with my way of thinking.”

Milind Soman, as an active swimmer, diver and runner needs a device which is not just limited to timekeeping but acts as an instrument and stays put on his wrist through the sunniest roads or the deepest, darkest oceans, making the Raider Harpoon the most compatible time piece for him and all his upcoming adventures.

Speaking on the collaboration, Vijesh Rajan, Head of Favre-Leuba expressed, “Milind Soman has bought India some glorious achievements and has become synonymous to health and fitness. His immeasurable achievements and ideology to conquer new frontiers synchronises beautifully with Favre-Leuba’s DNA.”