Hublot held a charity event with legendary Usain Bolt to celebrate the opening of the Hublot Boutique in Kyoto.
The champion, and Hublot ambassador, travelled all the way to Kyoto in order to celebrate the opening of a new milestone for the Swiss luxury Watch Brand in Japan. “I am very proud to open our boutique in one of the prestigious cities in Japan: Kyoto, and am delighted to have our dear friend, Usain here with us to celebrate,” Ricardo Guadalupe（Hublot CEO）.
The grand opening event started with the 8-time Olympic champion and 11-time World Champion Bolt Champion appearing with children, followed by Hublot’s announcement to donate 1.5 million JPY (about 13,100CHF) to Gion Minamigawa Chiku Machizukuri Kyogikai, a non-profit organization which maintains the historical scenery in the Gion area and preserves traditional Japanese culture to next generations.. Bolt and Hublot then created a charity run, whereby Hublot agreed to add 500,000 JPY to the donation if the total record of 5 children’s time beats Bolt’s 100m record with 9.58secs.
Bolt gave the children valuable advice on how to run faster before they sprinted towards the finish. The 14.8 sec result was close but regrettably was not able to break the legend’s record. Nevertheless, Hublot CEO Ricardo Guadalupe spontaneously changed the check’s amount to 2 million JPY, as he was impressed and wanted to praise the children for their efforts.
Hublot hosted a gala dinner to celebrate the opening of the Hublot Boutique Kyoto at Shogunzuka Seiryuden, located on the mountaintop of Higashiyama (east mountainous area) where an entire view of Kyoto city can be enjoyed. More than 150 VIP guests attended a gala dinner, and the crowd went wild when Usain Bolt appeared to greet them. A raffle was held and Usain Bolt’s signed valuable items were presented to the lucky winners. At the end of the evening, a live fusion performance of Wadaiko (Japanese drums) and Noh (classical Japanese musical drama) entertained the guests at this special Hublot “fusion” dinner.